Official: Xiaomi Launching in Pakistan on Feb 20th

Xiaomi Launching in Pakistan

Xiaomi Launching in Pakistan

Pakistan has always had an affinity for Chinese based goods, and the said venture of Xiaomi launch in the country mirrors this trend altogether. The launch of Xiaomi in Pakistan is not a redundant one rather it is a means of reaching out to the vast electronic market and its associated scope up for grabs. Xiaomi launch in Pakistan will entail vast competition for other electronic brands commonly sought after such as Apple, Samsung, Huawei, etc.

Xiaomi is a private electronics company based in China and is the 4th largest smartphone maker in the world, however, about predominant competition such as the I-phone or Galaxy Note series; it launched its first smartphone in 2011 and 2014 managed to sell more than 60 million smartphones with over 8,000 employees.

Xiaomi Launching in Pakistan

The company being famous for providing cutting edge devices at affordable rates is set for an official launch in Pakistan on the 20th of February, 2017 with the launch taking place in Islamabad. Although Xiaomi shops have been virtually available on the internet, it always pays to have an international brand situated at the heart of our country, and the journey from Beijing to Islamabad will be nothing short of transformative from a social to an economic standpoint. Perhaps the best part about the Xiaomi Pakistan launch are the prices. Xiaomi prices in Pakistan have been spellbinding when compared to the features they offer, selling phones with 32 GB memory, 4GB RAM, 13 MP camera for under 15,000 rupees!!  But that’s not all! Xiaomi is also bringing to the market, power banks, tablets and a lot of other electronic goods so fear not if you are not in the mood for a phone yet.

Earlier, there was a slight controversy when the Pakistan Telecommunication Authority (PTA) banned the release of Xiaomi’s goods as the said electronic products steal the user’s data and transfer it to Chinese servers. In response to the allegation, the people at Xiaomi personally declined any such fault in the products and soon after the ban was removed and thus there need not be any major concern that may impede the launch. It was later clarified that the ban had been enforced on people selling the products without any relevant authorization as stated by Xiaomi’s public notice:

The ban proposed to be enforced by PTA is specifically targeting the unauthorized resellers who had been unofficially selling Xiaomi products in Pakistan, without complying with the necessary legal formalities.

This launch will be instrumental for several industries in Pakistan with the direct impact being on the electronics company and judging by what this company has to offer; one shouldn’t feel astonished if it can provide critical competition to brands like Q Mobile and Huawei along with Samsung and Apple. Unemployment being another major ailment for Pakistan will be thrown out the window as more Xiaomi shops and distribution centers will open up resulting in the need for manpower.

With smartphones such as the Redmi 4a, Redmi 4 and the Redmi Note series, coupled with the exponential success rate of the company itself, one can assume with absolute certainty that such an endeavor would bring about winds of development and recognition in Pakistan along with further strengthening the ties between it and China. Therefore fasten your seatbelts and get ready for Xiaomi launch in Pakistan on 20th February 2017.

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